1. Overview

This Privacy Policy explains our policies and procedures for the collection, use and disclosure of your information when you use Arthood. It also describes your privacy rights and the protections available to you under applicable law.

In this policy, Arthood, we, us and our mean Veda Ventures, 903, 3rd Cross, Kalyannagar, HRBR I Block, Banaswadi, Bangalore – 560043, Karnataka, India.

2. Information we collect

We collect information you provide directly and information generated when you use our website.

Payment details are handled by our payment partners. We do not store complete payment-card information on our servers.

3. How we use your information

We use personal information to provide and improve our services, including:

• Processing, delivering and supporting your orders.
• Managing your account and responding to your requests.
• Sending service updates and, where permitted, relevant offers.
• Detecting fraud, protecting our website and complying with legal obligations.
• Understanding how our website is used so we can improve it.

4. When we share information

We may share information with trusted service providers that help us operate our website, process payments, ship orders, provide support or analyse site usage. They may use your information only to provide services to us.

We may also disclose information when required by law, to protect our rights and customers, or as part of a business transaction such as a merger or acquisition. We do not sell your personal information.

Retention

We retain personal data only for as long as necessary for the purposes described here, including to meet legal, accounting and reporting requirements.

5. Your choices and rights

You can update certain account details through your account settings. You may also ask us to access, correct or delete personal information we hold about you, subject to any lawful reason we need to retain it.

You can opt out of promotional emails at any time by using the unsubscribe link in those emails. This will not stop essential order or account communications.

6. Cookies and similar technologies

We use cookies and similar technologies to keep our website working, remember your preferences, understand site activity and improve your experience. Cookies may be session-based (removed when you close your browser) or persistent (kept for a defined period).

You can control cookies through your browser settings. Blocking some cookies may affect features such as login, cart and checkout.

7. Security, children and third parties

Security

We use reasonable administrative, technical and organisational measures to protect your personal data. No internet transmission or storage method is completely secure, so we cannot guarantee absolute security.

Children’s privacy

Our services are not directed to anyone under 13. If you believe a child has provided personal data to us, please contact us so we can take appropriate action.

Third-party links

Our website may link to third-party websites. Their privacy practices are governed by their own policies, and we encourage you to review them.

8. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will post the updated policy here and revise the “Last updated” date above. Please review it periodically.